Who we are

Sandy, Founder & Visionary
Berto, Founder & Optimist

New mom Sandy Barajas was inspired to create Luludew after she searched to find an ideal cloth diaper with the features she wanted and came up empty-handed. In her quest to find the perfect reusable diaper, Sandy also realized there was a need for a cloth diaper laundering service for busy, eco-conscious parents overwhelmed with laundering diapers. Envisioning a way to offer an eco-friendly product and complementary, convenient service to parents, Sandy launched Luludew with the help of her husband Berto. Luludew caters to families in Los Angeles area and surrounding cities.

In addition to being earth-friendly, Luludew’s diapers are cost-effective, and will save families thousands compared to using disposable diapers.

Luludew’s diapers are easy to use and don’t require pinning. These soft to the touch diapers are made of 100% cotton and are designed to be virtually leak-free and help to prevent diaper rash. “Our company is eco-friendly in all business practices,” said Sandy, mother two kids. “We launder with biodegradable soap, deliver in energy-efficient routes, package our diapers in re-usable cloth bags, and print materials on recycled paper”. In 2016, Luludew was certified as a Green Business by the city of Los Angeles.

our team